If that’s you my friend, you’re in the right place.
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It’s time to reimagine what a business on your own terms looks and feels like.
And have a proven system to get you there.
Not knowing what to do and the right levers to pull made my income plateau and kept me overworking for a long time.
Because things had plateaued, I kept exercising the one thing I was well practiced at doing: working harder.
So I tried doing more of what I was already doing.
More selling.
More offers.
More content.
More investing in coaching and programs to help me with those things.
And more team to help me attack that mounting to do list.
So not only was I working more – with very little to show for it because I was working on the wrong things – I was growing my expenses while my revenue stayed the same.
It put me under pressure to make money fast, which robbed me of the space to take a step back and think more thoughtfully about how to grow in the way I deeply wanted to.
I was exhausted. I wanted ease
– but I felt the opposite.
I made a lot of money when I had energy.
I showed up high-vibe and sparkly in my marketing.
I was selling easily in my DMs and making sales for multiple offers.
But here’s the thing...
That worked until it didn’t.
The moment I didn't have the capacity – or quite frankly, the desire – to show up in that way, sales stalled.
In the moments where my life needed me more, things would stagnate.
I had become the bottleneck in my business’s ability to grow because everything hinged on me being “on” all the time, which was the opposite of the autonomy, space and ease that I wanted.
I felt like I was constantly performing and that every piece – from marketing and sales to client success and delivery – required me.
Getting to that place was a
catalyst for so much for me.
Looking back, I see that I needed to get to a place where things were so uncomfortable and untenable to push me to take a step back and really look at what needed to change.
The shifts I put in place are what allowed me to formulate what is now my life-first framework, a process that has unlocked so much for hundreds of my students and clients; and go on and scale to 7 figure years while navigating having two kids in two years, all by fully embracing what it means to focus on doing less, but better.
I’ve built in a way that allows me to say no to anything that doesn’t feel like a hell yes or is out of alignment; and reclaim that energy and time to be hands on and deeply present in my life and with my people.
I’m either doing deep work that I love within my business or I’m firmly in my life.
 Because ultimately what I’m proud of more than the numbers is what my life feels like.Â
I’ve manifested everything I wanted, so what really fulfills me is using the tools to support others to do the same.
Step Inside
 LIFE-FIRST BUSINESS
Everything you need to build, grow and scale your income in harmony with your life, so you can reach more people, do less and live more.
I’m handing over the blueprint of exactly what to prioritize in each phase of your coaching or online service business – all in just 5 actionable sections that you have lifetime access to!
If you’re just starting, you get to build with this level of intentionality from the start.Â
 If you're already up and running but things have plateaued or aren’t feeling aligned with the life you want to cultivate, we’ll help you bridge the gap between where things are right now and where you desire your business to be.
YES, I’M READY!By the end of this program you will have…
Above all else…
Life-First Business is going to uncover exactly what you can do to usher in more growth the smart way, to give you more space to breathe and enjoy the life you’re working so hard to create.
Because the solution to a more profitable, fulfilling business and rich, dynamic life isn’t found in trying to get more done or pushing harder.
It’s in embracing a new paradigm that allows you to scale your results by focusing on the right things at the right time, and ignoring the rest.
It requires you to think, act and operate differently.
Understanding what your business needs from you and how to execute on it – away from all the noise and shiny pennies – is an essential skill in creating the kind of freedom-rich life you desire.
I had to figure it out the hard, long (and expensive!) way, which is why I sat down and documented my entire process and everything I’ve learned over the past decade.
The result is a proven but flexible system that shows you how to take back your time as you skyrocket your sales.
WANT ACCESS TO THIS FRAMEWORK?
GET ON THE LIFE-FIRST BUSINESS WAITLIST
Life-First Business is currently closed to new students but doors will reopen very soon and you’ll be able to get access to an entirely revamped curriculum.
Want to be the first to get dibs on spots and exclusive waitlist-only bonuses that I don’t offer anywhere else, sign up now and you’ll be the first to know when enrollment opens again.